Introducing Genre and English for Specific Purposes provides an overview of how genre has been conceptualized and applied in ESP, as well as the features that distinguish ESP genre research and teaching from those of other genre schools. The macro and micro aspects of ESP genre-based pedagogy are also analyzed and include:
different possibilities for planning and designing an ESP genre-based course;
the concrete, micro aspects of materials creation;
how genres can be learned through play.
Featuring tasks and practical examples throughout, the book is essential reading for students and pre-service teachers who are studying genre, English for Specific Purposes or language teaching methodologies.