The Advertising Handbook, 4e

Business & Management Books

$34.50

Author-Editor

Publication Year

ISBN

Author-Editor:

Powell

Publication Year:

2018

ISBN:

9781138678835 Crossed Out

Pages: 232, Specialty: Marketing, Publisher: Taylor & Francis, Publication Year: 2018, Cover: Paperback, Dimensions: 171x248x19mm The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international schol...

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