Qualitative Marketing Research : Understanding Consumer Behaviour

Business & Management Books

  • $37.50
Author-Editor:
Publication Year:
ISBN:

Pages: 238, Specialty: Marketing, Publisher: Taylor & Francis, Publication Year: 2019, Cover: Paperback, Dimensions: 171x248x13.21mm This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the b...

Full Product Details